What is an intro and outro for a video?An intro is the introduction of a video. It includes the visuals and the soundtrack that mark the beginning of the video. Similarly, an outro is the content that marks the end of a video. An outro usually includes a concluding soundtrack and closing visuals with a call to action at the end for brands.
What are some key features in a compelling intro?A compelling video intro is short and introduces your brand in style. It has vivid visuals and a unique soundtrack. A great intro comes after the hook, which is your promise of what the video will deliver. Want a compelling intro for your brand videos? Hire a specialist to create one for you.
What are some key features in a compelling outro?A compelling outro is concise and gives the audience something to do. It is typically a single, strong call to action (CTA) which gives the viewers an incentive to take the action. The CTA could be anything from asking for a like or subscribe, to an email opt-in or even a sale. If you’re not sure how to include all these features in your outro, you can hire a freelancer to create a great outro for you.
How long should an intro and outro be?Your intro and outro should both be short and concise. They should be as long as they need to be; not too long and not too short. Experts suggest that an ideal intro length is between 3-7 seconds, while an outro can be longer, about 10-15 seconds, as you need to give your audience time to act on the CTA you’ve given them.