- What are infographics?Simply put, an infographic is a visual image used to convey information. Infographics can be complex, representing a large amount of data in a visual form, or they may be simple, representing just one or two facts. Infographics are generally comprised of graphics and text, but may also include illustration and/or photography.
- Why should I use infographic design?Infographics are a great way to convey information in a visually compelling way, as opposed to large blocks of text or bullet points. They can help simplify complex data, making it easier to understand at-a-glance through visual elements that make abstract data feel more concrete. Infographics are also very easy to share on social media, giving your graphic the potential to reach a large number of people.
- What makes a good infographic design?A good infographic design clearly and effectively conveys the desired information. It is also pleasing to look at, eye-catching, and creative. The best kinds of infographic designs help to amplify the information they represent, using visual elements to drive home facts, figures, and other data points. What’s most important is to create infographics that fit your needs and captures the visual essence you’re hoping for.
- How do I choose the right freelance infographic designer?Once you’ve identified a pool of candidates based on skills and availability, look at their experience and browse their gig gallery. Look at samples of previous infographic design to get a sense of their style, and choose the candidate whose style you like best.
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